After another session with the great Endless Supply, we’re getting closer & closer to seeing the final version of this year’s ‘Scarcity Radio’ logo & title design. Ideas such as incorporating morse code into the typeface or using patterns for the layout have been brought up, and instead of focusing more on one specific design, I feel that there are many more possibilites out there that will make choosing a single design that much harder.
Personally, I’m a sucker for 1930-50′s Art Deco posters, and I think by combining both, something really nice could be created. I know focusing more on a logo that sums up the whole project would be the ideal thing to work on, but I had a go at making a mock-up poster, for the sake of something nice to look at the very least, and came up with this:
It is only a quick thing I thought of and decided to put to paper, or screen in this case, but I just liked the idea of being able to put a poster up of the radio I was a part of. Not to mention if this was done decently, the amount of people that would see this & tune in once a set station has been decided. Just some food for thought about us maybe creating a few posters as a group.


This is great guys. Had a fab day although head still swimming in the ‘numbers’!
Love the ideas of posters… Keep up the good work.
K
I like this idea – partly that there could be competing versions of the Scarcity Radio identity, like bootleg or unofficial copies of something ‘authentic’. There’s an appealing energy to that, a bit like the zines and poor quality videos and things we have been talking about and looking at. And also a kind of excess of energy.
I like the idea of posters too. In a somewhat nostalgic way it taps into the idea of an ‘emergency’ – a bit like those World War II ‘Keep Calm and Carry On’ posters that had that function of a public announcement. If the Apocalypse that Jon (and others) are preparing for, what would Scarcity Radio be broadcasting? What would the emergency announcements be?
Also – nice poster, Simon!